Gamification is all about applying game mechanics to incentivize and reward your customers in order to drive the level of engagement that benefits your brand most. Steve Sims, Badgeville Chief Design Officer, walks us through the basics of gamification and shares real-life case studies that show how marketers can leverage gamification to reward specific customers. The post Badgeville: Use Gamification To Guide, Incentivize Customers appeared first on Mobile Presence.

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