This story was originally published on HackerNoon at: https://hackernoon.com/balenciagas-afterworld-the-age-of-tomorrow-could-be-the-future-of-fashion.
With Balenciaga recently announcing its VR video game "Afterworld: The Age of Tomorrow", the future of fashion is set for a huge change.
Check more stories related to futurism at: https://hackernoon.com/c/futurism.
You can also check exclusive content about #metaverse, #fashion, #fashion-tech, #digital-fashion, #fashion-sustainability, #clothing, #fashion-industry, #good-company, and more.
This story was written by: @alahausse. Learn more about this writer by checking @alahausse's about page,
and for more stories, please visit hackernoon.com.
Balenciaga collaborated with Dimension to create an immersive virtual reality (VR) adventure presenting their Fall 2021 collection entitled, Afterworld: The Age of Tomorrow. The Kerling-owned brand is a part of a large push by the company-wide mission to put digital innovation at the forefront. A study published by Grayscale Investments found that the metaverse may be worth over $1 trillion in annual revenue, potentially competing with Web 2.0 companies who are have a market power of $15 trillion.