Just Thinking by Vajeeha Ibrahim

barbie's 100M strategy


Listen Later

 Movies usually turn characters into toys, but how did a toy become a movie star? Why is Barbie's $100 million marketing budget considered one of the most effective campaigns ever? 

Join the thinking!

...more
View all episodesView all episodes
Download on the App Store

Just Thinking by Vajeeha IbrahimBy Vajeeha Ibrahim