For those (of us?) musicians who record album and secretly desire to see our band/brand elevated to the "next level", few brass rings seem as shiny and within reach as a Grammy. This time we chat with Jack Forman about how the chase for a nomination, eventual nomination, and post ceremony reflection impacted his perspective on awards programs and cheese. Wait, we didn't talk about cheese, but I know he likes cheese. I like cheese. We don't mention cheese. As usual the very bestest bits are at the end so get comfy, and prepare to have your cheese stolen. What? Again with the cheese?