The Jason Cavness Experience

Barry Gipson – Founder – Official America’s Team Dot Com


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Barry Gipson – Founder – Official America’s Team Dot Com

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Barry’s Bio

Barry Gipson is a retired active-duty Navy veteran of 23 years. After departing the ranks of the military, he began ranking his blog on Google. The only blog sharing stories about Dallas Cowboys fans who travel to games each year “Boots on Ground.”

In addition, creating a vibrant Facebook group of 20K members which led to the creating the first-ever Dallas Cowboys Fan Club Directory. Originally born in Georgetown, TX, after enlisting in the Navy he resided primarily on the West Coast. Ultimately retiring in 2016. 

Then he began his social media journey as a content creator. Since then, he has taken his social media content marketing strategy from Facebook to LinkedIn in 2025. Barry’s shared 2 CANVA FREE eBooks on his LinkedIn profile for content creators. One is how to get monetized on Facebook as a creator, and the other is how to plan your social media marketing strategy for the upcoming NFL 2025 season. The first of its kind.

After 9 years of travel blogging behind America’s Team, he now aims to help NFL fans become content creators on social media. Host of “TOP OF THE MORNING” podcast on Facebook. “The best part of waking up!” His motto is currently “Demonstration beats conversation.” A strong advocate for medicinal cannabis for veterans as a mental health alternative pain management to opioids.

Each week he shares his LinkedIn newsletter for veteran content creators on how to capitalize on the impending cannabis tsunami headed for this country.

We talk about the following and other items

Cannabis Legalization and Benefits

Personal Experiences with Cannabis

Veterans and Cannabis

Barry's Recruiting Experience

Barry's Love for Texas Music

Barry's Blog and Social Media Presence

Barry's Perspective on the Dallas Cowboys

Barry's Travel Experiences

Barry's Post-Military Life

NFL Stadium Tours and Player Branding

Disinformation and Rumors in the NFL

Salary Cap and Media Influence on the Cowboys

Coaching and Media Speculation

Content Creation and Social Media Strategy

The Role of Content Creators in the NFL

The Impact of Social Media on NFL Fans

The Future of Content Creation and NFL Engagement

The Role of Content Creators in Shaping NFL Narratives

The Impact of Social Media on NFL Team Decisions

Dallas Cowboys Tailgate and NFL Scheduling

Live Streaming Strategies and Engagement

Choosing Social Media Platforms 

LinkedIn Focus Content Creation and Monetization Strategies

Veteran Support and Mental Health

Social Media and Content Creation Challenges

Building a Content Creation Brand

Veteran Advocacy and Support

Future Goals and Aspirations

Barry’s Social Media

Barry’s LinkedIn: https://www.linkedin.com/in/barry-gipson-cowboys-unifier/

 Barry’s FB: https://www.facebook.com/cowboysunifier

Official America’s Team Website: https://officialamericasteam.com/

Official America’s Team FB: https://www.facebook.com/officialamericasteam

Cowboys Unifier Instagram: https://www.instagram.com/cowboysunifier/

CowboysUnifier YouTube: https://www.youtube.com/@CowboysUnifier

Barry’s Patreon: https://www.patreon.com/c/officialamericasteam

Barry’s Advice 

If you're a content creator and you're an NFL fan, you might want to think twice about being a content creator around your favorite NFL team. We talked about Mr. Beast. My push is always for content creators. If I would have known half the stuff I know now, somebody could have told me to save me four or five years off of my journey. I'm nine years in and it took that long to get organized. I finally wrote a book. What's wrong? What took you so long?

Well, a lot of this was learning when there's no path already blazed, somebody's got to blaze that path. Now I'm just trying to share that path with other folks so they can take it. It's cool to be a content creator. You can get paid being a content creator, not just on social media. You can start your blog, you can start a Patreon. You can pretty much get monetized on any platform. If you're going to spend time on your phone, get a return on your investment.

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