Inflation reveals that the cannabis industry isn’t untouchable during economic strife.

hroughout 2020, the industry surprised everyone by not only surviving the pandemic but actually thriving in it. Even industry legend, Tommy Chong, was surprised by the sudden shift that came with the COVID-19 outbreak, as cannabis was deemed an essential industry in most legal states.

Throughout the pandemic, even as the discussions of recession loomed on the horizon, cannabis continued to shine – raking in record-breaking revenues. According to BDSA data, the cannabis industry surpassed $17 million in sales in 2020 – reflecting a 46% increase over the previous year.

When most other industries were floundering, cannabis flourished. Could the recession and inflation finally be coming for cannabis?

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