Authentic Influence

Battling SIDS with Socks: Owlet Care CMO Kady Srinivasan

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On today's episode, I'm joined by Kady Srinivasan, the Chief Marketing Officer of Owlet Care, for a conversation about how the infant consumer tech brand is using its product for good -- and capturing amazing stories along the way.

Today, you'll learn:

  • Kady's journey to Owlet Care; what Owlet brings to market
  • What Kady values and finds important when it comes to advancing Owlet's position in infant infrastructure
  • How Owlet hears countless stories of mothers and fathers whose childrens' lives were saved through its products, including how the brand dives into those stories on a secondary basis
  • The newest ways to interact with Owlet
  • Advice on how to build an authentic brand, regardless of what makes a great leader

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    Reach out to Adam Conner on LinkedIn at https://www.linkedin.com/in/adamjconner/ or via email at [email protected] with suggestions for guests, content, or general interest/feedback.

    Find more at https://www.podcast.vivoom.co/.

    Enjoy!

    Music: "Streetview" by Jahzzar is licensed under a Attribution-ShareAlike License (CC BY-SA 4.0)

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    Authentic InfluenceBy Adam Conner
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