What you will learn in this episode:

* What is digital marketing

* What is difference between push and the pull

* What is marketing strategy

* How to plan your digital marketing

Success is harder to judge than you think
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* What we can see in facebook audience insights

* How to get target audience and identify your customers

* What should you look for if you want to hire digital marketer

Tailor your case study to your audience, not to your business
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