better communication results

BCR 055 - Adrian Cropley interview


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Adrian Cropley is recognized for his expertise in strategic communication and holds various certifications in the field. He has also served as the chair of the International Association of Business Communicators (IABC), a global association for professionals in communication.

A little while ago I interviewed him about business communication in general, as we communicators see it, as well as business communication strategy and specifics. 

Tragically for us, we were forced to wine and dine at The Hotel Windsor in Melbourne. It was a venue that we chose purely for science and research. Please don't think for a moment that we enjoyed ourselves. Perish the thought. 

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better communication resultsBy Lee Hopkins