In a world obsessed with likes, reach, and “going viral,” what if virality isn’t actually the goal?

In this episode, I’m talking about the pressure so many business owners feel to grow fast online — and why chasing attention can sometimes pull us further away from the people we’re actually here to serve.

I share:

- The story of a coach friend who accidentally went viral overnight

- Why huge engagement doesn’t always equal aligned business growth

- The hidden downside of virality and algorithm-chasing

- Why your “low engagement” offer posts may actually be your most important content

- The difference between being an influencer and being an influence

- Why intimacy, resonance, and real connection matter so much more than numbers

This episode is a reminder that your job is not to entertain the masses.

Your job is to help your people find you.

To book a free coaching consult with Tamar:

www.tamarcoaching.com/consult