Steve Guest is a busy man. Author, podcast host, keynote speaker, founder of the 12-Week Recruitment Mastery Programme, and one of the most experienced and knowledgeable recruiters around. Steve starts out by telling us how he fits it all in, and the time structure that is key to his productivity. He also has been branching out in marketing and webinars which was totally new to him, and he was unsure about how it would go, but Steve believes it’s necessary to learn and stretch your abilities, even if it may fail, because he doesn’t want to live a life of “what if’s.” He gives excellent and simple tips on how to grow your personal brand, cold calling strategies, breaking the pattern when trying to get through to tough clients, how to differentiate yourself, and making KPI’s work for you.

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