19. Becoming a F*****g Majestic Brand with Jo Watson 

Can you really teach someone to write or tell stories? How do you use criticism or online trolling to build your brand? And is Jo to blame for the pandemic?  

Welcome to The StoryPowers Podcast, the show about the power of stories, the people who tell them and why you should be doing it too. I’m your host Francisco Mahfuz. 

My guest today is Jo Watson. Since no one knows what a copywriter is, Jo describes herself as a writer of stuff. She is also an editor, trainer, speaker and lover of swearing, sarcasm and puns. 

You can find Jo on LinkedIn and on her website, www.agoodwriteup.com. 

I'm a keynote speaker, author, public speaking and storytelling coach. You can connect with me on LinkedIn, where I post daily (or as close to that as real life will let me), and on storypowers.com. You can also check out my book "Bare: A Guide to Brutally Honest Public Speaking" on Amazon.