Workfluencer: Personal Branding & Content Creation

Becoming a TEDx Speaker with Bobby McNeil


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Becoming a TEDx speaker isn’t about a single moment on stage.It’s about the process that comes before it.

In this episode, Bobby McNeil walks through what it actually takes to become a TEDx speaker while working full-time. From deciding to apply, to shaping the idea, to confronting the emotional and time demands most people underestimate.

Bobby shares lessons from his first TEDx experience alongside the parallel journey of writing his first book, Cracking the Code. Not as a playbook. As lived experience.

What You'll Learn:

  • What happens before you ever get on a TEDx stage

  • How the TEDx process differs from corporate or conference speaking

  • Why mindset and identity matter more than performance

  • The real time and emotional cost of becoming a speaker

  • What surprised him most about visibility at this level

    If you’ve ever thought about applying for a TEDx, or wondered what becoming a speaker actually requires beyond confidence and polish, this episode gives you a grounded look at the reality. 

    What You’ll Learn

    • What it actually takes to become a TEDx speaker while working full-time

    • The biggest differences between a TEDx talk and a normal keynote or panel

    • How to shape one clear “idea worth sharing” (and cut what doesn’t fit)

    • Why the TEDx prep process is so rigorous. And what to expect from coaching

    • How to manage the time and emotional energy it takes to finish the process

    • The most “unsexy” first step you can take today to get started 

      Resources Mentioned

      • Listen to Bobby’s TEDx Talk - https://youtu.be/6FzE0_PeQZU?si=g7mw6yB4ZXtwsWLd

      • Buy Cracking the Code - https://amzn.to/458j9au

        Connect With Us

        • Connect with  Bobby - https://www.linkedin.com/in/bmcneil/ 

        • Connect with Rhona https://www.linkedin.com/in/rhonabarnettpierce/

          Want to turn your team into creators?

          Visit ⁠⁠⁠workfluencermedia.com⁠⁠⁠ to learn how we help companies build video-first content systems that attract, engage, and retain talent.



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          Workfluencer: Personal Branding & Content CreationBy Rhona Pierce

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