Chaos & Order: With Matt Gallo

Becoming Bulletproof: 9 Key Optimization Principles with Will Burnett


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Will Burnett joins and shares his Bulletproof coffee recipe, and his 9 Key Optimisation Principles.

He shares how, during his epic experiment (running 81 consecutive ultra marathons from the western coast of Australia to the Eastern coast), he tested his theory of the formula he'd been researching for the past 6 years. He proved to himself, and validated his hypothesis that he could heal his body and maintain resilience, using aspects of these 9 Key Optimisation Principles, breathwork, meditation, and other practices.


The 9 Key Optimization Principles are:

  1. 5 Second Rule + Gratitude
  2. Gronding & Hydration
  3. Breath & Ice
  4. Fire & Movement
  5. Self Assessment
  6. Movement & Mobility
  7. Intentional Nutrition Intake
  8. Preparation
  9. Down Regulation
  10. How are you my friend? - 0:20

    Rituals are like coffee drinking. - 7:49

    What’s in your Bulletproof Coffee? - 17:44

    The importance of being present with your body. - 23:37

    Habits are the things that you may not see unless they’re shown. - 28:28

    What is the secret formula? How does it work? - 32:39

    9 Key Optimization principles Principle. - 36:12

    Preparing for the next day begins the night before. - 47:48

    What is conscious thought? What does it mean? - 55:31

    The results of the experiment that changed Will's life. - 1:00:43

    "How can I make this harder?" - 1:06:51

    The importance of demanding success as a practice. - 1:13:58


    Find Will on IG at @themind.mechanic

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    Chaos & Order: With Matt GalloBy Matthew Gallo