Today we sit down with SMADE aka Junior Adeosun, who is the top promoter for Afro Entertainment in the UK. We explore Smades rise from creating a house party movement, to club nights and to hosting concerts with Africa's biggest superstars such as Wizkid, Tiwa Savage and Davido

We discuss:

- Growing up in a family of 13

- Being put in a position of leadership from young

- Being voted as prefect in school

- Moving to London & working 2 jobs

- Studying Marketing in University of the Arts

- Hosting large house parties that became legendary

- Starting afrobeats parties 10 years ago

- Doing it for the culture, putting on Nigerian Independence parties

- Becoming a promoter, selling out shows using tactics from textbooks to apply in real life

- Leading by example, getting hands dirty even though there is a team of 30

- Investing in the culture, why you don't always make money but can make a difference

- Upcoming events

- Giving back and leaving a legacy

- Being an HIV ambassador

Links:

https://www.instagram.com/iamsmade

https://www.instagram.com/smadeevents

smade.shoobs.com

smade.co.uk

The SMADE Experience S1:E1 - Adekunle Gold #About30 Concert - https://www.youtube.com/watch?v=Z8unOOS8-7k

Socials:

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@for_thecreators on twitter

Hosts:

Ryan Nile - @journeyofthenile

Vernaire Bass - @vernairebass

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linktr.ee/forthecreatorspodcast