Facing obstacles and overcoming challenges is a big part of being an entrepreneur. That’s why building our self-advocacy muscle is so important to the success of our business.

Latina Success Coach, Carla Santamaria, a first-generation immigrant and founder of Coached by Carla, talks about why we can sometimes feel uncomfortable championing ourselves, how we can stand up for ourselves in a way that's aligned with our values, her role models for and experience with advocating for what’s right, and her top three tips for becoming your own best advocate in business.

We also talk about...

• What typically holds us back from advocating for ourselves.

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