Think late-night talk show meets ad tech. The twist: who knows, we might bring you in on the conversation.

Our guest this week (all subject to change last minute, we're sorry to say):

Shiv Gupta, Managing Partner at U of Digital

Topics for discussion:

- It is the pilot episode of this format, so maybe we just see if we remember to hit the record button.

- PMPs in Aisle 3: Walmart now stocks a DSP?

- Nielsen (not to be confused with Nelson) has been suspended by the MRC