There's no ONE single playbook for starting a successful brand (no matter what anyone tells you—including me!). But there are some reliable patterns that surface once you analyze enough case studies, and these are some of the commonalities I've observed as being instrumental to the early success of noteworthy brands today.

So if I were just starting out in my career and I knew I wanted to become an entrepreneur eventually but not yet, these are the six steps I'd follow to set myself up for success.

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