The Blume Edit

Behind the Brand: Kia, Founder of Blume Aesthetics


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In this special episode, we turn the mic around and sit down with the woman behind Blume Aesthetics - founder, cosmetic nurse, and visionary, Kia.


From hospital beginnings to building one of Perth’s most in-demand aesthetic clinics, Kia opens up about the journey - the highs, the hustle, and the moments that shaped her as both a business owner and practitioner. We talk about skin trends, client care, leadership, and what it really takes to build a brand that’s become a staple in the beauty and wellness space.


00:00 Introduction to The Blume Edit

00:33 Kia's Journey into Cosmetic Nursing

02:54 Starting Bloom Aesthetics

04:33 Expanding to a Second Clinic

05:50 Designing a Luxury Clinic Experience

06:52 Blume as a Brand and Community

07:50 Common Client Concerns and Trends

14:10 Balancing Professional and Personal Life

16:17 Support Network and Personal Assistant

16:54 Biggest Challenges and Proudest Moments

17:23 Dealing with Competition and Integrity

19:21 Opening the Second Clinic

20:17 Team Dynamics and Patient Experience

21:17 Clinic Values and Specialties

25:27 Launching the Bloom Edit Podcast

29:11 Personal Lessons and Future Vision

31:45 Conclusion and Call to Action



⁠⁠Instagram - Blume Aesthetics⁠⁠

⁠⁠TikTok - Blume Aesthetics ⁠⁠


Disclaimer – The Blume Edit

The content shared on The Blume Edit is for informational and entertainment purposes only and is not medical advice. Views expressed by guests are their own and do not reflect those of Blume Aesthetics. Please consult a qualified professional for personal advice or treatment decisions.

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The Blume EditBy The Blume Edit