We’re kicking off part one with our weekly R.E.P.O.R.T.s, then heading straight into the Watercooler, where we dish out advice like fellow SMMs chatting around the virtual watercooler. This week, we are talking portfolios and what to feature when you haven't booked your first social media management client, yet.

What’s on our feed this week? @dani_royy’s Day in the Life (Lizzie McGuire style!) and all things Coachella. Let’s break down the best brand activations for this year.

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