
Sign up to save your podcasts
Or
Luxury and its split personality - Luxury brands and their conflicting customer experiences. Luxury should not just be about the product, right? Shouldn't it also be about the experience? Have luxury brands lost their way by making valued customers queue behind a rope outside a store? Have Covid times given brands the opportunistic behaviour of siphoning off and distilling their customers? Does this alienate new potential customers, as well as disappointing their lifelong customers? Is it short sighted of the brand? What do we think? Go to the link and see the full episode.
👉 Leading fashion and luxury experts in a raw, unedited, wickedly fun and always truthful dialogue.
Luxury and its split personality - Luxury brands and their conflicting customer experiences. Luxury should not just be about the product, right? Shouldn't it also be about the experience? Have luxury brands lost their way by making valued customers queue behind a rope outside a store? Have Covid times given brands the opportunistic behaviour of siphoning off and distilling their customers? Does this alienate new potential customers, as well as disappointing their lifelong customers? Is it short sighted of the brand? What do we think? Go to the link and see the full episode.
👉 Leading fashion and luxury experts in a raw, unedited, wickedly fun and always truthful dialogue.