On this episode of the Lead With Purpose podcast host, Tze Ching Yeung talks to Sue Parker, a passionate entrepreneur, podcast host and speaker who is on a mission to help people to create a lifestyle business beyond the more traditional careers paths, creating more freedom, more time and more money.

KEY TAKEAWAYS

• I had this idea, like a lot of people, that life should be school, college, university and the objective of life is to get a good job, advance your career, get promotions, get better status, job title, better salary, bigger house, bigger car, get married, have kids. I struggled in my 20s to advance my career because it’s challenging for women in corporate, I did a lot of side-stepping and hitting my head on the glass ceiling. Then I had my son and realised I wasn’t going to have a lot of time with him while he was at nursery full-time while I was at work with more work to do in the evening. It was a wake up call to me: Do I really have to live this life?
• Having a lifestyle business for me wasn’t about having my laptop on the beach, it was about having the laptop in my life that mean I could do the school runs and I can finish at 3 or every Tuesday I could take them to after school club or swimming, or help with the school play or be on the PTA, it was that kind of freedom.
• When I finally accepted them my values all aligned to who I am and I felt like I had an inner compass where, instead of doing overtime or going away with work etc, I was starting to make choices that set up boundaries. I’ve suffered burnout before and I know that’s because I didn’t have these boundaries. I never want my kids to feel that I chose work over them, this is the season of life where they come first, my business has to mould around it.
• You’ve got to push out the noise of the expectations of other people and the noise that is your conditioning which says you should only be doing this, that or the other and just say to yourself “where do I want to shift my focus to and the business will just tick along?” It’s about getting creative: Block time in the evening or the early morning when everyone’s asleep and you can get on with work without being disturbed.

BEST MOMENTS

‘Success to me now is more about do I have the flexibility in my life to attend things with the kids. That’s what’s important, that’s my values now.’
‘My family and my time to live a quality life is far more important than having a big paycheque, a nice care, and having some really fancy title where people can say I’m doing well. This is what living really is.’
‘I don’t want to just make money, I want to show my kids that you can do something in life that has meaning, that’s purposeful, that I can bring them in on the journey.’
‘I am so much more efficient, productive, effective now (I’m a mum of three) because I have to be. I wasted so much time before.’

ABOUT THE GUEST
Sue Parker; My passion is helping women to unleash the best version of themselves while creating a business that works for their dream life… one with freedom, fulfilment, and joy.

It's about choosing yourself & knowing how much others will benefit.

Website: https://sueparker.io/ 
Lifestyle Entrepreneur Podcast: https://sueparker.io/podcast 

ABOUT THE HOST

Tze Ching focuses on channelling insights to help others succeed, through We Disrupt Agency, a business coaching, mentoring and digital marketing company. 

Tze Ching’s mission is to create a community of global change makers and to contribute to positive change in both people and planet.

CONTACT DETAILS

Tze Ching’s website: https://wedisruptagency.com 
Facebook: https://www.facebook.com/wedisruptagency 
Instagram: https://www.instagram.com/wedisruptagency/|
Twitter: https://www.twitter.com/wedisruptagency 
LinkedIn: https://www.linkedin.com/in/tzechingyeung/