Grid Presents: The None Size Fits All Podcast | A podcast about real estate tech, marketing and strategy.

Being Intentional Changes Everything Feat. Laura Clise


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Welcome back for Season 2, Episode 4 of None Size Fits All, hosted by Jon Boller. Today’s episode features the Owner and CEO of Intentionalist.com, Laura Clise.  

 

Clise reveals to Boller where the idea for her company originated and how she turned her idea into a reality. She offers her insights on responsible business models that emphasize not only how they impact the planet, but how they can improve people’s lives overall.

 

Boller and Clise discuss how the future holds a middle ground for convenience and conscious spending, it isn’t always about making things faster and cheaper. They also examine mutually beneficial intersections of Intentionalist and the real estate community.

 

What You’ll Learn in Today’s Episode:

  • Clise explains how Intentionalist sprung from the idea that we as consumers can make a difference in our communities through the money we spend in our everyday lives.
  • How businesses can acknowledge the risks and opportunities associated with social, environmental, and economic impact responsibly.
  • How Intentionalist’s business directory differs from Yelp and other online business directories by highlighting local, veteran, and minority owned businesses.
  • Clise explains the importance of knowing who you are supporting in relation to positive intention.
  • How Intentionalist can benefit the real estate community through a more comprehensive understanding of the neighborhood’s culture.
  • Intentionalist enables more personal, client specific closing gifts that promote the community where they conduct business.
  • Clise’s view on why the story behind a business matters to consumers.
  • The value of mindful spending compared to convenience in consumer sales according to Clise.
  • Clise’s perspective on encouraging civic and philanthropic engagement of the tech workforce to mitigate the negative consequences of rapid city growth caused by their growing presence.
  • How corporate lunch stipends would encourage community engagement for businesses in new neighborhoods.
  • What the future holds for Intentionalist: direct corporate partnerships, weeklong campaigns for intentional spending, and holiday gift guides that promote a positive impact on people’s lives and the planet.
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Grid Presents: The None Size Fits All Podcast | A podcast about real estate tech, marketing and strategy.By Jon Boller has spent his career building and growing new revenue lines for