Playing a role in your community can be good for business. In a competitive professional environment, potential customers tend to do business with those companies that demonstrate social responsibility.

Mike presents a few ideas he has learned from community engagement that you can apply to your own business or nonprofit. Remember, it’s all about creating goodwill (and good karma):

Song: “How We Feel” – Marshall Usinger
Source: Storyblocks

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Michael Perini, ABC
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10th Anniversary