June 08, 2023

Being on trend. Or being relevant?

3 minutes

How do you navigate all the latest terms and language for your business? Do you need to be all over the zeitgeist and totally on trend. Or is there an easier way?

So, the good news is, you're free to pick and choose what works for you - and more importantly your audience.

Understand your audience and what they're talking about right now.

Find the words and language that work for you and youor audience - be authentic.

Avoid alienatnig your audience with too many in-jokes or terms they won't understand.

For women with something to say, The Everyday Storyteller is a podcast about making your voice matter, one day at a time.

5 Star ratings and reviews help other women discover the show and learn how to ensure their voice matters too. So please, don't forget to leave one.

Want to continue the conversation or get some extra support with telling your story?

Find me:

On Instagram: @22storiesandme

On LinkedIn: linkedin.com/in/hilarysalzman

Online: www.22-stories.com

This podcast is produced by the brilliant Suzi @story_publishing

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By Hilary Salzman