Setting prices is fun and easy… right? If just reading that made you queasy, keep reading. This topic is particularly hard for Soul-Sourced™ entrepreneurs, and it’s crucial! This isn’t something you can ignore in your business, I know it’s hard and can be overwhelming. This is where those really evil mental Gremlins can creep in and cause havoc. So let’s get to the heart of the matter and, perhaps for the first time, find a way to set prices that feel aligned with a reassuring and confidence boosting process. Prepare to be surprised. This convo is going places you might not expect.

We know pricing and self worth go hand-in-hand, but actually achieving that is a tricky, perhaps elusive endeavor. When you approach such a beefy topic you must check on your mindset before digging in.

Today, you’ll hear the story of me learning to own my value as a musician and a performer, and I’ll share insight around how my client went from charging $75/hour to selling $35,000 VIP packages. 

There’s a particular sneaky mental justification philosophy that entrepreneurs tend to fall into when they’re determining their pricing structure. I’m going to expose these, call them out, and explain why none of them provide a solid enough foundation for building your packages.

Learn the key mistake us emotional and sensitive types make in business when it comes to setting rates, because let’s face it - yes, this is personal work! This episode is packed with concepts about the path to own your value and charge what you’re worth that you probably haven’t heard before.