Ben Guttman, Marketing Executive, Educator and Author of Simply Put: Why Clear Messages Win – And How to Design Them, joins VIP's Casey Hasten in a discussion about creative messaging. Ben has built, ran, and sold an award-winning marketing agency, he teaches marketing at the nation's largest business school, and he's written a book on communication. In between all of that, he consults with startups, leading brands, and government agencies.

About The We Are VIP Podcast:
This podcast is brought to you by VIP to add value to your job or candidate search. Each week, we'll bring you helpful tips and insights from leading professionals to help candidates land their dream jobs and help employers find better talent.

Hosted by:
Casey Hasten, Director of Recruiting at VIP

About VIP:
We utilize a holistic approach to support your strategic initiatives in accounting and finance. From recruiting and strategic staffing, to project management consulting, our service model offers a comprehensive solution that allows for flexibility as you navigate transformation and growth within your organization.

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