21st Century Entrepreneurship

Ben Risser: Strengthening Communities Through Finance

03.12.2024 - By Martin PiskoricPlay

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Ben Risser is the visionary behind Provident Financial Services, a firm dedicated to empowering small businesses, faith-based nonprofits, and private equity firms through expert financial guidance. In our comprehensive discussion, Ben shares his passionate belief in the transformative power of small businesses and nonprofits in enhancing community and national well-being. He articulates, "I believe when small businesses thrive, it lifts up a community economically...and I believe that makes for a stronger nation." His approach to financial services is not just about numbers; it's about fostering a healthier society.

Risser's journey from aspiring pilot to financial guru is both unique and inspiring. Facing the challenges of retinitis pigmentosa, he shifted his aspirations from aerospace to finance, carrying with him a profound sense of purpose. "It forces you to sweep a lot of distractions off the table and say, what do I want to accomplish in my life?" His story is a testament to resilience and finding one's calling amidst adversity.

Provident Financial Services, under Risser's guidance, specializes in part-time Chief Financial Officer (CFO) services or what's known as fractional CFO support. This innovative approach provides businesses with crucial financial insights and strategies for growth without the full-time overhead. Ben emphasizes the importance of financial literacy and situational awareness for business owners, stating, "Owners need to understand...where's cash leaking out of the boat and where are they really earning value with the customer?"

A key aspect of Risser's philosophy is the empowerment of businesses to not only understand their financials but to use this understanding to make independent, strategic decisions. "We want to get more strategic, and we want our customers to get more and more independent in making financial decisions," Risser notes, highlighting the goal of moving from tactical support to strategic growth.

Ben's engineering background infuses his financial expertise with a unique analytical rigor, allowing him to dissect and solve complex financial challenges with precision. This skillset is particularly beneficial for small businesses and startups, which, according to Risser, "desperately need a fractional CFO" to navigate the treacherous waters of financial management and growth.

Risser also touches upon the critical role of credible financial reporting and planning for entrepreneurs seeking to raise capital. He illustrates this with the story of an entrepreneur client, underscoring the necessity of meticulous financial preparation. "You can't really build a financial proforma unless you have historical actuals to reference," he advises, highlighting the importance of accuracy from the outset.

The conversation with Ben Risser is a deep dive into the vital role of finance in building stronger communities and businesses. His insights offer valuable lessons on resilience, strategic financial planning, and the transformative impact of conscientious financial management. As we explore Risser's approach to finance, it becomes clear that behind every successful business is a profound understanding of its financial heartbeat.

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