Managing Marketing

Ben Sharp And Darren Talk About When Customer Experience, Technology And Data Go Bad


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Ben Sharp is a Commercial Business Leader and Mentor, Investor and Non-Executive Director, and Chairman. Ben chats with Darren and on how he became a LinkedIn Viral Sensation when the BPme app failed and he posted the implications on LinkedIn, which has had more than 300,000 views in less than ten days. He also shares the response from BP and the lessons to be learned by marketers everywhere.

https://www.trinityp3.com/2018/09/when-customer-experience-technology-data-go-bad/

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