Today is the Memorial of Saint Benedict, and I was reviewing earlier this week Pope Benedict XVI's encyclical, Saved in Hope.
How does this connect with raising funds?
When we fundraise, we often use the word hope. "I hope this campaign works." "I hope they say yes." "I hope to find donors."
On the surface, these phrases may seem reasonable to you. But there is an important takeaway when it comes to hope.
Pope Benedict tells us that hope, if not understood properly, can do more harm than good. This fact is especially true with fundraising, and he shares why.
Check it out: http://bit.ly/30x9k1R