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Show Highlights

Float On has been known throughout the years for pulling off outlandish marketing stunts with mixed success. For example, we ran a giveaway on social media back in 2014 for a full year of free floats to our lucky winner.

Derek and Ashkahn provide a follow up on the success of that campaign and talk about the primary, secondary, and tertiary benefits that came from doing such a major giveaway.

Show Resources

Kingsumo (the WordPress plugin used to run this giveaway)

The Float On Floatillionaire Giveaway Landing Page

The Life Story of our Winner

And here's Graham and Ashkahn posing with Belinda Carroll, our winner with her comically large novelty gift card. 

Listen to Just the Audio

Transcription of this episode... (in case you prefer reading)

Derek: Welcome.

Ashkahn: Hey everybody.

Derek: Hi.

Ashkahn: This is Ashkahn.

Derek: This is Derek.

Ashkahn: Got the old Ashkahn-Derek crew here today.

Derek: We should come up with clever name.

Ashkahn: Yeah, Dere-kan?

Derek: Yeah, that's not as cool as Grashkamn...

Ashkahn: Yeah, Dere-kan

Derek: Dere-kan?