When you’re selling a product or service, you need to be able to know people’s feedback in order to improve. But how? Through research, of course. Tracy, together with Laura Hazzard, brings Rick West of Field Agent to talk about the best consumer market research tools.. With years of credible experience, Rick shares his work of promoting real time, location-based mobile research for companies who would like to get more user feedback. Offering both quantitative and qualitative data, they work great for those who are still figuring things out. Going down into mobile technology and more, Rick shows the true importance of market research for the future of your product and over-all business development.