Today, we speak again with Joe Ziadeh, the Chief Story Teller and Innovation Artist at Balanced Agility. He discusses the differences between ideas and insights and how to perform a root cause analysis like the 5 Why's. This strategy reveals the insights hidden in the data and opens up possible experiments the team can perform to address the root cause of the issue. 

Get to know Joe and what he’s up to:

• About Joe
• About Balanced Agility
• Balanced Agility Website

Connect with Vivek and find out more about what he’s up to:

• About Vivek
• About The Agile Coach
• Agile Coach Website

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