Influencer marketing and creator economy companies use Phyllo APIs to build new features and capabilities by accessing authenticated user data from hundreds of social platforms, available in real-time. Visit getphyllo.com to know more!


Hello, and welcome to another episode of IMpulse: The Influencer Marketing Podcast. I'm your host, Prateek Panda, VP of Marketing at Phyllo. On this episode, we’re taking a walk down memory lane.


As the year is coming to an end, we’re spending some time in retrospection, casting our minds back on some of the amazing guests who’ve graced our show, and the wonderful insights they shared. We listen once again to guests like:

• Michelle Silverblatt, Global Director of Social Media and Influencer Marketing at Vagaro 
• Oliver Lewis, CEO and Founder of THE FIFTH Group 
• Scott Guthrie, Director General of the Influencer Marketing Trade Body 
• Colleen Stauffer, Head of Marketing and Communication at Creative Juice
• Jennifer Quigley-Jones, CEO of Digital Voices
• Gregory Curtis, CEO of Arecibo
  
  

Join us as we listen once again to these timeless insights:

• Oliver’s hot take: By 2028, a Tiktok influencer will run for president of the United States!?
• Why brands need to partner with influencers who have the interest of their followers at heart
• How influencer marketing is a full-funnel strategy
• The place of paid social in influencer marketing campaigns
• Are we really seeing a decrease in attention spans? Scott disagrees!
• Understanding your objectives and using that data to choose a platform
• Colleen’s take on scaling the influencer middle class
• Jennifer explains why brands need to cast a wider net while defining their ideal customer profile
• Gregory explains the benefits of multicultural marketing
  
  

If you would like to listen to these episodes again, you can with the links below!

Fostering Authentic Influencer-Brand Partnerships with Michelle Silverblatt of Vagaro: Apple Podcast Spotify

The Rise of Influencer Marketing and its Impact on Digital Marketing with Oliver Lewis, CEO and Founder at THE FIFTH GroupApple Podcast Spotify
Exploring the Growth of Influencer Marketing in the Age of Web 3.0 with Scott Guthrie, Director General at Influencer Marketing Trade BodyApple Podcast Spotify

We Love Navigating the Challenges of Running a Creative Business with Colleen Stauffer of Creative JuiceApple PodcastSpotify
From Awareness to Performance - The Evolution of Influencer Marketing with Jennifer Quigley-Jones, CEO of Digital VoicesApple PodcastSpotify

The How-Tos of Multicultural Marketing with Gregory Curtis of AreciboApple PodcastSpotify



Check out the three most downloaded episodes: 

• Exploring the Evolving Landscape of Influencer Marketing with Aaron King

• Exploring the Growth of Influencer Marketing in the Age of Web 3.0 with Scott Guthrie 

• The Rise of Influencer Marketing and its Impact on Digital Marketing with Oliver Lewis

If you are interested in being a guest on IMpulse: The Influencer Marketing Podcast, please complete this form: fame.so/phl-guest


Connect with us on a deeper level here: https://beacons.ai/getphyllo

Check out what you can do with Phyllo here: https://www.getphyllo.com

Want to get in touch with Phyllo?
[email protected]