02.07.2023 - By RY Outfitters
Sure, making money is great. But what if you could use your business to change the world? I’m not talking about cheap tricks like “we donate 1% of profits to charity”. I’m talking about real changes you can see, like saving the rainforests, sheltering the homeless, and feeding the hungry… all while maintaining a healthy profit. It’s possible. And today’s guest Philip Freeman is here to show you how. He’s the founder of Murphy’s Naturals, an outdoor lifestyle brand and certified B Corp. In this episode, you’ll discover how to put more money in your pocket, while making a lasting positive impact on the world. Listen now! Show highlights include: How generating terrible business ideas sets you up for success (even if you abandon them) (3:09) Why walking down the drinks aisle at the supermarket lets you launch your business without fear of competition (4:21) Why caring husbands create more successful businesses (and how you can get an edge, even if you’re a bachelor) (6:20) How a clear mission statement lets you attract better employees, do more good, and enjoy more time outdoors (14:53) The 3 P’s that let you save the planet while still making a profit (19:19) A little-known way to attract superstar employees (without ever advertising) (27:30)