Best Practices for Building Wellness and Performance Into Your Practice

Join the conversation as Steve Alexander sits down with Greg Naes, founder of BlueTech, to explore how eye care practices can expand into the performance and wellness space. Drawing on his expertise in blue light research, Greg shares insights on the relationship between sleep, melatonin, and productivity and how scientifically backed blue light glasses can make a meaningful impact.

In this episode, you’ll learn actionable tips including, but not limited to, how to align intake forms with today’s wellness-focused patient needs, collaborate with labs and online retailers to update your product catalog, and educate patients on the health benefits of blue light protection. Greg also outlines practical ways to integrate wellness solutions that improve patient outcomes while opening new opportunities for practice growth. Whether you’re focused on expanding care or strengthening your business, this episode offers a clear path forward.

00:00 Introduction and Guest Welcome

00:22 The Importance of Sleep and Melatonin

03:35 Caffeine and Its Effects

06:02 The Role of Glasses in Sleep and Wellness

09:25 Eyecare Practices and Blue Light

18:31 Performance and Wellness in Eyecare

21:02 Best Practices for Eyecare Clinics

24:46 The Importance of Optical Labs

25:57 Educating Yourself and Your Patients

26:48 The Untapped Potential of Contact Lens Patients

29:26 The Role of Online Glasses and Convenience

29:35 Partnering with Online Companies

34:03 Optimizing Patient Care in Busy Practices

39:32 The Concept of Rescue Glasses

40:59 Practical Techniques for Eyecare Practices

44:20 Final Thoughts and Best Practices