The Buy Box Experts Podcast

Best Practices for FBA Private Label Brands Looking to Sell


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Alex Kopco is the Co-founder and Chief Operating Officer of Forum Brands, a CPG operating company that buys Amazon FBA businesses and grows them into world-class consumer brands. 

Prior to founding Forum Brands, Alex worked in vendor and product roles at Amazon for over five years. During this time, he co-founded Connect@Amazon, an internal organization of global employees designed to connect Amazonians through professional networking and social opportunities.

In this episode…

What should FBA private label brands do to prepare their businesses for sale? According to Alex Kopco, if a business founder wants to achieve a smoother sale, they should be as open as possible with potential buyers. When vetting businesses to buy, he looks for sellers who allow him to get under the hood of a brand to see what he’s working with.

In order to move the selling process along, Alex recommends that sellers prepare all business reports, financial records, and information necessary to close the deal. They should also be proactive and open about notifying the buyer about potential issues that may arise in the course of the purchase—such as pending trademarks, a lack of stock, and any other issues that could affect business operations. This way, both the seller and the buyer can be confident in the sale.

Alex Kopco, the Co-founder and Chief Operating Officer of Forum Brands, joins James Thomson in this episode of the Buy Box Experts podcast to talk about the best practices for FBA private label brands looking to sell their businesses. Alex discusses the importance of both parties being open and transparent during the selling process, why he uses brokers as a primary source of deals, and how his firm differentiates itself from other FBA investors on the market. Stay tuned.

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The Buy Box Experts PodcastBy Joseph Hansen and James Thomson