<p>In this episode, we discuss the different marketing tactics SaaS companies can do to start an account-based marketing program at their company using the resources they already have in-house.</p>

In this episode, we discuss the different marketing tactics SaaS companies can do to start an account-based marketing program at their company using the resources they already have in-house.

Best Practices for SaaS ABM Marketing with LifeSize Marketing Manager, Lori Mankin

The RevOps Hero Podcast will teach you how to improve and advance your company's revenue operations and your own career. Our clear, concise explanations will help you understand how new developments in the CRM, marketing automation, and data world will affect your company's customer journey lifecycle and pipeline.

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Best Practices for SaaS ABM Marketing with LifeSize Marketing Manager, Lori Mankin

Best Practices for SaaS ABM Marketing with LifeSize Marketing Manager, Lori Mankin