Join the conversation as Steve Alexander, Head of Growth at Anagram, sits down with Dr. Brianna Rhue, optometrist and co-founder and CEO of Dr. Contact Lens, to explore the intersection of clinical care and entrepreneurship in optometry.

In this episode, Dr. Rhue shares her journey from practicing optometrist to business leader, offering a candid look at the challenges, risks, and rewards of running a private practice. She dives into the importance of defining core values, empowering your team, and making informed business decisions that align with patient care.

Listeners will also discover Dr. Rhue’s “Three Frogs” accountability method, a powerful approach to boosting productivity and maintaining balance between professional growth and personal well-being. Whether you’re expanding your practice or just starting to think like an entrepreneur, this episode offers actionable insights to help you lead with clarity, courage, and confidence.

Episode Breakdown

00:00 Introduction and Guest Welcome 00:30 Dr. Brianna Rhue’s Journey into Optometry 02:37 Challenges and Successes in Private Practice 04:36 Entrepreneurial Mindset and Core Values 14:59 Balancing Clinical and Business Roles 16:08 Leveraging Teams and Reps for Growth 19:18 Making Informed Decisions and Managing Risk 22:19 The Art of Effective Communication 24:03 Asking the Right Questions 25:09 Training Staff to Make Informed Decisions 27:10 Empowering Your Team for Growth 28:40 The Role of Strategy in Business Success 35:06 The Purple Frog Method: A Unique Approach to Productivity 36:33 Balancing Personal and Professional Life 38:46 The Three Frogs Accountability Game 41:09 Final Thoughts and Takeaways