Jon and Taylor bring you the debut episode by discussing their favorite tools when conducting an SEO Audit. They look at the technical factors such as site architecture, content factors such as keywords and external factors like the backlink profile of your website.

Best Tools for Conducting a SEO Audit

Welcome to your Do-It-Yourself internet marketing show, hosted by Raven product manager Jon Henshaw and product marketing manager Taylor Pratt. They share advice and their favorite tools for PPC, social media, affiliate marketing, SEO and more.

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Taylor and Jon discuss Why and how to use Facebook Comments on your blog via the Facebook Comments social plugin. They also continue their ongoing discussion on Google +1, and How to install Google +1 button for pages (but should you?)

Facebook Comments and the Google +1 Button

Internet Marketing and SEO consultant Rae Hoffman-Dolan discusses competitors, programs and strategies affiliate marketing and how she built a site about all things BlackBerry called BBGeeks.com and how it gets over a million page views per month.She also tells just how she will be hosting a full day SEO training course during Affiliate Summit East and how she is auctioning off a one year subscription to the Raven Tools Pro plan to raise funds for the Heart and Stroke Walk this November.

Affiliate Marketing Competitors, Programs and Strategies

Taylor and Jon debate on the success of Google Plus One, their new social product that competes directly with the Facebook like button.

How Well Can Google +1 Do?

The discussion continues as Taylor, Jon and guest Arienne Holland discuss Tools and Strategies for Content Optimization, initially when it comes to keyword research. They also discuss what kind of keywords and tags should be chosen in order to generate link returns.

Tools and Strategies for Content Optimization Part 2

Taylor, Jon and guest Arienne Holland discuss Tools and Strategies for Content Optimization, initially when it comes to keyword research. They also discuss what kind of keywords and tags should be chosen in order to generate link returns.

Best Tools for Conducting a SEO Audit

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