Alex Bruschi, Territory Account Executive at Salesforce, is betting on one channel to drive his sales pipeline this year. While he agrees all channels in the 100 Pennies Challenge are essential for pipeline generation, he firmly believes one channel, when done well, can fuel many of the others.

• About this Pioneer > 0:45
• Biggest Challenges > 3:29
• Looking Forward > 6:50
• 100 Pennies Game > 8:47
• Final Thoughts > 12:04

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About this Pioneer

Salesforce AE, Host & Founder of Sales Stories IRL, where professional salespeople share stories about memorable buying experiences. Because we learn more by studying buyer behavior, than selling behavior.