As the VP of Community Engagement, Bethany Natoli is one of the driving forces behind Mightycause, an all-in-one nonprofit fundraising platform. With over 10 years of experience in the nonprofit sector and a passion for utilizing technology for social good, Bethany has helped countless organizations and campaigns enhance their fundraising efforts and streamline donation processes.

Key Takeaways:

• Peer-to-peer fundraising is a powerful tool for garnering support for mission-driven organizations. Storytelling and building meaningful connections are the keys to creating successful peer-to-peer campaigns.
• Organizations that utilize the power of peer-to-peer fundraising should also apply the same strategies and tools that they teach others to use.
• Peer-to-peer fundraising requires a careful strategy to retain donors and fundraisers year after year. Building strong relationships and demonstrating the value of the organization's mission is crucial for long-term success.
• To create a successful peer-to-peer fundraising campaign, nonprofits should focus on organizing committed campaigns, selecting the right fundraisers, and providing volunteers with easy-to-use templates, sample emails, and clear language about the organization's mission.

“Peer-to-peer fundraising is about activating individuals or groups that aren't the fundraising staff at your nonprofit to get the word out about your cause to fundraise on your behalf.”

“You may not retain all (donors) because of the way that they're coming in. But I think with with the concentrated focus on what does that post campaign stewardship looks like. Try and develop a relationship directly with that one removed donor, I think you have a lot more likelihood.”

“The way that I tried to reframe it for myself then and the way that I think about it now is like - you're not asking, you're presenting an opportunity to someone.” 

- Bethany Natoli

Reach out to Bethany Natoli at:

Website: www.mightycause.com

Instagram: https://www.instagram.com/mightyapp/

Twitter: https://twitter.com/mightycause

LinkedIn: https://www.linkedin.com/company/mightycause/

Facebook: https://www.facebook.com/Mightycause/

Let’s Work Together to Amplify Your Leadership + Influence

1. Group Coaching for Nonprofit Leaders

Want to lead with more clarity, confidence, and influence? My group coaching program is designed for nonprofit leaders who are ready to communicate more powerfully, navigate challenges with ease, and move their organizations forward.
 

2. Team Coaching + Training

I work hands-on with nonprofit teams to strengthen leadership, improve communication, and align around a shared vision. Whether you’re growing fast or feeling stuck, we’ll create more clarity, collaboration, and momentum—together.
 

3. Board Retreats + Trainings

Your board has big potential. I’ll help you unlock it. My engaging, no-fluff retreats and trainings are built to energize your board, refocus on what matters, and generate real results.

Get your free starter kit today at www.theinfluentialnonprofit.com

Connect with Maryanne about her coaching programs:

https://www.courageouscommunication.com/connect

Book Maryanne to speak at your conference:

https://www.courageouscommunication.com/nonprofit-keynote-speaker