Few of us grow up learning how to eat well and live a healthy lifestyle. That reality confronted Byron Morrison when his father was diagnosed with colon cancer. Byron took that as a challenge to learn the science behind what he needed to know to help himself and his father get healthier and stay that way. Now he’s published a book called Become a Better You, and started a coaching business around helping others improve their mindset around health and well-being. In this episode of Hack the Process Byron will tell us how he learned to adapt his own tendency toward comfort eating, explain why he chose not to create a rigid eating and exercise program for his clients, and walk us through the concrete steps he’s taken to build a brand and an audience for his message.

For full details and links, check out the show notes at: http://www.hacktheprocess.com/better-is-better-than-perfect-with-byron-morrison-on-hack-the-process-podcast-episode-61/