The Classy Career Girl Podcast

Beyond Logos: Crafting a Brand That Speaks To Your Coaching Clients

01.18.2024 - By Classy Career Girl International, LLCPlay

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Branding is not about logos, fonts, and colors When it comes to branding, many coaches get bogged down in the details of design. They focus on creating a visually appealing brand that might look great on paper, but doesn't actually connect with their target audience. The truth is, branding is more about messaging than it is about aesthetics. It's about how you make your clients feel when they interact with you, whether it's through your social media posts, your website, or your sales calls. Get started with these 6 elements Headshot photo Specialization Featured testimonial Elevator pitch Bio Calendly link Also...Save the Date: March 12th I've got something special coming your way to help you build all 6 of these items for your branding profile. I'm still putting the finishing touches on it, but mark your calendar now, MARCH 12th. While you're waiting, start with my FREE CAREER COACH START-UP KIT—3 Steps to Launch Your Dream Career Coaching Business!

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