ICA ChiroCast

Beyond the Adjustment: Marketing, Networking, and Street Cred


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In this edition of the ICA Sports and Fitness Science Podcast, Dr. Todd McDougle interviews Dr. Brant, a chiropractor with a wealth of experience working with various sports teams. They discuss the revitalization of the ICA Sports Council, the importance of educating chiropractors in sports chiropractic, and share insights on navigating the industry. Dr. Brant shares his journey from working with AA hockey teams to collegiate leagues, and emphasizes the value of maintaining a standard of care, effective networking, and marketing. They also touch on the non-monetary benefits of being a team chiropractor and the concept of 'street cred' in the profession. The episode concludes with announcements about upcoming webinars and live seminars for further learning and engagement.

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ICA ChiroCastBy International Chiropractors Association