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Beyond the Book Podcast: 6 Ways Authors Are Making $100k+ on Kickstarter
From chocolate to card games to interactive stories, here are 6 wild ways authors are making bank on Kickstarter and how you can do the same. Oriana Leckert, Head of Publishing at Kickstarter, joined me to break these campaigns down and share some behind-the-scenes insights š.
EPISODE RESOURCES:
Article about Special Editions on Kickstarter: https://updates.kickstarter.com/the-allure-of-special-editions-on-kickstarter-and-how-to-create-your-own/
Kickstarter for Authors Facebook Group: https://www.facebook.com/groups/429764288910415 INKfluence: https://theinkfluence.com/
Holly Black's card campaign: https://www.kickstarter.com/projects/hollyblack/enemies-and-lovers-the-crown-of-elfhame
Lee Savino's special edition campaign: https://www.kickstarter.com/projects/leesavino/dark-billionaire-velvet-special-edition-omnibuses
Junction Cafe Chicago: https://www.kickstarter.com/projects/semicolonchi/help-us-bring-junction-cafe-to-chicago
Lucy Eden speciality book boxes: https://www.kickstarter.com/projects/lnfpbb/lucy-edens-love-notes-from-paradise-book-box
Beehive Books: https://www.kickstarter.com/profile/beehivebooks/created
Bookish Chocolates: https://www.kickstarter.com/profile/gegallas/created
EPISODE CHAPTERS:
0:02:34 #1: Turning Books into Games
0:10:18 #2: Special Editions
0:17:14 #3: Literary Spaces
0:23:27 #4: Speciality Book Boxes
0:31:11 #5: Interactive Stories
0:37:33 #6: Food and Drink
0:41:14 How to Get Started on Kickstarter
ABOUT THE HOST: MICHAEL EVANS
Iām the creator of Reader Meter (the reader intelligence platform for authors), Beyond the Book (the place that helps you turn your story into an empire), and Author Sidekick (the newsletter that helps authors grow their readership and revenue). In high school, I wrote and self-published 12 sci-fi novels (aka I didnāt have many friends).
I then attended college at Harvard, where I road-tripped the country filming YouTube videos during COVID (school was onlineš«£), live-streamed myself playing scavenger hunt with my roommate for ~1,000 hours, and eventually co-founded a software company that was named Publishingās Start-up of the Year in 2023 by Jane Friedman.
After graduation, I worked on the data & analytics team at MrBeast and am now back in publishing, dedicating my life to bringing power to authors. Iām really grateful to be living my dream, and am hopeful I can help you get one (or a few!) steps closer to doing the same for yourself š.
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By Michael EvansFrom chocolate to card games to interactive stories, here are 6 wild ways authors are making bank on Kickstarter and how you can do the same. Oriana Leckert, Head of Publishing at Kickstarter, joined me to break these campaigns down and share some behind-the-scenes insights š.
EPISODE RESOURCES:
Article about Special Editions on Kickstarter: https://updates.kickstarter.com/the-allure-of-special-editions-on-kickstarter-and-how-to-create-your-own/
Kickstarter for Authors Facebook Group: https://www.facebook.com/groups/429764288910415 INKfluence: https://theinkfluence.com/
Holly Black's card campaign: https://www.kickstarter.com/projects/hollyblack/enemies-and-lovers-the-crown-of-elfhame
Lee Savino's special edition campaign: https://www.kickstarter.com/projects/leesavino/dark-billionaire-velvet-special-edition-omnibuses
Junction Cafe Chicago: https://www.kickstarter.com/projects/semicolonchi/help-us-bring-junction-cafe-to-chicago
Lucy Eden speciality book boxes: https://www.kickstarter.com/projects/lnfpbb/lucy-edens-love-notes-from-paradise-book-box
Beehive Books: https://www.kickstarter.com/profile/beehivebooks/created
Bookish Chocolates: https://www.kickstarter.com/profile/gegallas/created
EPISODE CHAPTERS:
0:02:34 #1: Turning Books into Games
0:10:18 #2: Special Editions
0:17:14 #3: Literary Spaces
0:23:27 #4: Speciality Book Boxes
0:31:11 #5: Interactive Stories
0:37:33 #6: Food and Drink
0:41:14 How to Get Started on Kickstarter
ABOUT THE HOST: MICHAEL EVANS
Iām the creator of Reader Meter (the reader intelligence platform for authors), Beyond the Book (the place that helps you turn your story into an empire), and Author Sidekick (the newsletter that helps authors grow their readership and revenue). In high school, I wrote and self-published 12 sci-fi novels (aka I didnāt have many friends).
I then attended college at Harvard, where I road-tripped the country filming YouTube videos during COVID (school was onlineš«£), live-streamed myself playing scavenger hunt with my roommate for ~1,000 hours, and eventually co-founded a software company that was named Publishingās Start-up of the Year in 2023 by Jane Friedman.
After graduation, I worked on the data & analytics team at MrBeast and am now back in publishing, dedicating my life to bringing power to authors. Iām really grateful to be living my dream, and am hopeful I can help you get one (or a few!) steps closer to doing the same for yourself š.