In this episode of Mobility Mavericks, Brooke Krieger returns to the mic for the first time since becoming a mom of three, sitting down with Amy Mourey of Arrive for a conversation that blends creativity, strategy, and a fresh look at how we show up in this industry. 

Amy, known across the mobility space for her bold and unconventional approach to events, shares her journey from unexpectedly stepping into event strategy to leading global experiences across North America, Europe, and beyond.

Together, Brooke and Amy unpack what it really takes to stand out in a crowded industry, from designing booths that draw people in, to building strategies that actually drive pipeline and results. They dive into the realities behind trade shows, the importance of understanding your audience, and why most teams are missing the mark when it comes to turning conversations into meaningful business outcomes.

This episode also explores the bigger picture: how creativity and data work together, why collaboration across teams matters, and how pushing past “the way things have always been done” can unlock entirely new opportunities.

Amy’s message is simple but powerful: stop making it boring.

Whether you’re in events, sales, marketing, or just trying to bring new energy into your work, this conversation will challenge you to think bigger and execute smarter.

Special Thanks to Our Sponsors:
Honk – Transforming the parking experience with seamless contactless payments. honk.com
DESIGNA – Leading the way in intelligent, scalable parking systems. us.designa.com
IPS Group – Powering connected parking and mobility solutions worldwide. ipsgroup.com

Intro & Outro Music:
“Run the Ramp” by Queen of AV, under the Curb Culture Media label.