In this episode, our host Dr Zena Assaad is joined by Alison Kershaw, an award winning science communicator. The conversation explores the challenges of science communication in an age of generative AI. Together they unpack the layered marketing behind artificial intelligence and why its promises resonate so widely. From claims about productivity and economic growth to the sweeping narratives that shape public perception, they explore how AI is being sold to us and why that matters. They also delve into the limitations of generative AI, such as ChatGPT, in science communication and explain why critical thinking is so important.

More about our guest:
📘LinkedIn: https://www.linkedin.com/in/alisonkershaw/

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📘LinkedIn: https://www.linkedin.com/in/dr-zena-assaad/
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🌐Website: https://www.zenaassaad.com/

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