Most partner tech stacks track activity but activity isn’t engagement, and it definitely isn’t impact.

In this episode of Investible Partnerships™, Des Russell is joined by Trevor Burnett, VP of Product Marketing at Impartner, to explore how modern partner teams are moving beyond legacy PRMs and portals. They’re building modular, AI-powered stacks that are frictionless, data-smart, and actually used by partners.

If you’re trying to scale partner impact without adding complexity, this episode is packed with insights on what’s working and what’s not.

You’ll learn:

• Why buying tools ≠ building a strategy — and how to fix the disconnect
• Where AI and automation are already delivering value in partner ops
• How to clean and structure your data for scalable partner insights
• What targeted, relevant partner engagement really looks like
• Why the future of partner tech is embedded, invisible and far more powerful

Whether you're shaping partner strategy, managing ecosystem ops, or rolling out a new PRM, this is your playbook for building a partner tech stack that enables action, not just administration.