Every World Cup. Every Olympic Games. Every stadium lined with global brands.

We see the logos. We rarely ask who created the system behind them.

Episode 5 tells the remarkable story of Horst Dassler, the man who transformed sport into the world's most powerful commercial platform. From the brink of Olympic collapse to the birth of modern sponsorship, this is the untold story of the deals, influence and ambition that reshaped global sport forever.

Because sometimes the most influential person in sport isn't the one on the field.

Professional tennis generates billions of dollars every year.

So why are some of the world's best players struggling to break even?

This episode uncovers the extraordinary business model hidden beneath one of sport's most prestigious stages. From prize money and sponsorships to lawsuits and power struggles, discover why tennis is facing the biggest fight in its modern history.

Because the greatest battle in tennis isn't always played across the net. Sometimes, it's fought in the boardroom.

For more than 77 years, one family has controlled an entire sport. Not a team. Not a league. An entire sport. They built it from dusty fairgrounds into a multi-billion-dollar empire, creating one of the most loyal fanbases in the world. But as the money grew, so did the questions. Who really owns a sport? And what happens when someone powerful finally challenges the people at the top?

Rejected, underestimated and thousands of kilometres from home, Craig Johnston arrived in England with little more than belief and an unwavering dream. In Episode 2, discover the remarkable journey of the Australian who refused to give up, fought his way into Liverpool FC, won Europe's biggest prizes, and later created one of football's most influential innovations. It's a story of resilience, sacrifice and the relentless pursuit of opportunity.

Real Madrid may be the biggest football club in the world, but nobody can buy it.

In this episode of Beyond the Trophy, Andrew Bailey explores the unique ownership model that has protected Real Madrid for more than a century.

Discover how the club's member-owned structure shaped its identity, why Florentino Pérez answers to the socios, and what football clubs around the world can learn from one of the most successful sporting institutions ever created.